Today we unveil the new Walgreens Newsroom, featuring a streamlined user experience, compelling brand storytelling through “Walgreens Stories,” press releases, podcasts, the latest corporate milestones and a robust collection of easy-to-navigate multimedia assets for journalists.
The Newsroom was built with Walgreens patients, customers, partners, team members and media in mind. Walgreens Newsroom content is timely and informative, and includes:
Walgreens Stories content is categorized by four strategic pillars:
The Newsroom was built with Walgreens patients, customers, partners, team members and media in mind. Walgreens Newsroom content is timely and informative, and includes:
- News packages: A single source for information, FAQs, multimedia assets, quotes, data and stories related to timely topics, including our COVID-19 response efforts and vaccine delivery and updates on our pharmacy and retail products and services;
- Greater emphasis on visuals and creative assets;
- Mobile-friendly design making it easy for visitors to stay up to date on Walgreens news while on-the-go;
- No login required; accessible content that is all available for public view and use;
- Easy-to-navigate archive to look back at previously announced Walgreens Stories, news and milestones; and
- Opt-in Newsroom email alerts to keep media, patients, customers and team members informed with the latest breaking news, stories and press releases.
Walgreens Stories content is categorized by four strategic pillars:
- Community Impact: Stories that show how we’re supporting underserved communities; our commitment to diversity, equity and inclusion; and the local and global impact of our charitable partnerships, such as the profile of a young man whose life was changed thanks to customer donations to Red Nose Day.
- Pharmacy & Healthcare: Stories that spotlight our efforts as a leading destination for COVID-19 vaccine administration and testing, and features on our pharmacists and pharmacy at the center of healthcare delivery, such as Episode 1 of the Corner Story podcast where the mom of a child with cystic fibrosis opens up about the heroic efforts of one specialty pharmacist.
- Retail: Stories that showcase our innovation in retail products, the value of our owned brands and a reimagined shopping experience with the launch of myWalgreens, such as the story that highlights the new local nonprofit donation capability of our loyalty program.
- Our Team: Stories that recognize the diversity of our workforce and celebrate the expertise of Walgreens’ 225,000+ team members, such as the latest in the Humans of Walgreens series featuring a pharmacy manager in Alaska who’s battling breast cancer during the pandemic.