Walgreens Announces “All-Star Celebrity Appre...

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13 May 2013

Walgreens Announces “All-Star Celebrity Apprentice®” Finalists’ Signature Flavors of Good & DeLish Premium Brand Ice Cream



 

DEERFIELD, Ill., May 13, 2013 - As part of Walgreens (NYSE: WAG) (Nasdaq: WAG) sponsorship of “All-Star Celebrity Apprentice®,” the finalists and their signature Good & DeLish™ premium ice cream flavors were announced during the first of two season finale episodes. Trace Adkins and Penn Jillette participated in the show’s challenge to create unique flavors of premium ice cream that are only available at Walgreens and Duane Reade stores. Adkins’ created a “Maple Macadamia Mash-Up” flavor and Jillette invented the “Vanilla & Chocolate Magic Swirtle.”

Viewers can help determine which celebrity's charity of choice receives an additional $100,000 donation from Walgreens by heading to their local Walgreens this week and purchasing their favorite celebrity flavor- while supplies last. The top-selling celebrity flavor will influence which celebrity's charity of choice receives the donation–Adkins’ charity is American Red Cross, and Jillette’s charity is Opportunity Village.

“Once again, we are thrilled to be a part of ‘The Celebrity Apprentice’ and look forward to sharing the finalists’ Good & DeLish premium ice cream flavors with our customers nationwide,” said Bryan Pugh, vice president of merchandising, store design and well experience for Walgreens. “This product challenge further supports the wide variety of innovative and premium Good & DeLish products that Walgreens offers.”

Sampling will take place at select Walgreens and Duane Reade locations nationwide.

About Walgreens

As the nation's largest drugstore chain with fiscal 2012 sales of $72 billion, Walgreens (www.walgreens.com) vision is to become America’s first choice for health and daily living. Each day, Walgreens provides more than 6 million customers the most convenient, multichannel access to consumer goods and services and trusted, cost-effective pharmacy, health and wellness services and advice in communities across America. Walgreens scope of pharmacy services includes retail, specialty, infusion, medical facility and mail service, along with respiratory services. These services help improve health outcomes and lower costs for payers including employers, managed care organizations, health systems, pharmacy benefit managers and the public sector. The company operates 8,086 drugstores in all 50 states, the District of Columbia and Puerto Rico. Take Care Health Systems is a Walgreens subsidiary that is the largest and most comprehensive manager of worksite health and wellness centers and in-store convenient care clinics, with more than 700 locations throughout the country.

 

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